Asian Paints, one of the largest paint and décor brands in India, is doubling-down on content amidst increasing competition from newer players entering the home paints sector. With record net sales of ...

Marking 10 years of the Lodhi Art District, Asian Paints brings its Colour of the Year into the public realm for the first time through a mural at the Lodhi Art Festival Launches ‘The Way We Live’, a ...

Asian Paints is sharpening its regionalisation strategy and ramping up marketing to defend market share amid rising competition from Birla Opus and JSW Paints, while targeting 8–10% volume growth in ...

Colour of the Year ‘Cherish’ and Wallpaper of the Year ‘Jaipur Gemini' unveiled at the 18th edition of Asian Paints ColourNext. If there’s one thing that’s been talked about almost as much as health ...

Asian Paints has entered into "definitive agreements to acquire 49 per cent stake in Obgenix Software from the promoters, for a consideration of approximately Rs 180 crore, along with an earn-out up ...

Asian Paints Ltd is adding more colour to its portfolio. The leader in the decorative paints segment has forayed into the home décor market. It has launched its own range of furniture, furnishing and ...

Asian Paints is now the Official Colour Partner of India Cricket. This three-year deal covers all men's, women's, and domestic home series. The company aims to connect with Indian homes through ...

Advancing into the last few months of the year means only one thing – the festivities are upon us! From Rakshabandhan and Janmashtami to Diwali and Christmas, plus the wedding season of course, there ...

Asian Paints launched another exciting series of ‘How To videos’ for home décor ideas. Conceptualised, written and produced by Supari Studios, 'Live Stylishly' is a weekly series of inspiring home ...

The consolidated sales rose 6.7 per cent to Rs 9,153.79 crore in the first quarter of this fiscal. In the year-ago period, the same stood at Rs 8,578.88 crore, Asian Paints said in a regulatory filing ...