FMCG companies are ramping up focus on ‘bridge packs’ that are priced between popular entry-level packs and big packs as they tackle inflationary pressures. Analysts said this strategy is helping FMCG ...

FMCG manufacturers are opting to reduce product weight rather than the price of items targeted at lower-end consumers while resorting to single-digit price increases on some large packs and launching ...

FMCG companies are launching low unit packs (LUPs) and bridge packs. Image: Bloomberg As inflation continues to bite into household budgets, FMCG companies are launching low unit packs (LUPs) and ...

The consumer companies have found a way to increase prices without disturbing the grammage in the sensitive segments, priced between Rs 5 and Rs 10, and also protect margins at the same time. Volume ...

Packaged consumer goods companies clock a significant portion of their sales from Rs 5 and Rs 10 packs. However, companies had to reduce the grammage of these packs in the wake of inflation to protect ...

A 52-year-old pack bridge leading into the Bob Marshall Wilderness is being replaced, with tons of material needed in the replacement flown in by helicopter. Colorado-based general contractor Medved ...

RHM is relaunching Hovis, part of the Bread Bakeries division, with a revised identity and packaging developed by Design Bridge. The redesign evolves the iconic ‘Big Food’ pack designs created by ...

RHM is relaunching Hovis, part of the Bread Bakeries division, with a revised identity and packaging developed by Design Bridge. The redesign evolves the iconic ‘Big Food’ pack designs created by ...