What is a loyalty program? It’s a program designed to get customers to come back. That’s different than true customer loyalty, but it’s a pretty darn good start. In our 2024 State of Customer Service ...

The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. BY Fast Company Executive ...

The importance of building customer loyalty for a company cannot be stressed enough. Companies that build a loyal customer base can reap benefits like having insulation from competitors poaching ...

Personalization wins loyalty. Loyalty programs thrive on real-time data and AI-driven insights, which help create tailored rewards that drive deeper customer connections. AI powers smarter rewards. AI ...

See more of our trusted coverage when you search. Prefer Newsweek on Google to see more of our trusted coverage when you search. In today's consumer landscape, there are practically as many loyalty ...

What we did: We launched our first-ever customer rewards program, “ForMe Rewards.” The app-based program gives Frontier customers free-and-easy access to giveaways, deals and special offers from ...

Reward programs, including birthday freebies and discounts, have long been a way for brands to build loyalty and incentivize spending. But now some companies are becoming a bit more stingy — and ...

Caterpillar revamps Cat Rewards and rebrands the Cat Card as Cat Commercial Account for clearer purchasing and financing ...

Several years ago I heard a futurist predict what the retail economy would be like by 2020. One of his big ideas was that consumers would begin to monetize themselves, “selling” things such as their ...

At a time when new-car prices are rising steadily, any incentive for buyers is going to be particularly attractive. To capitalize on this, Hyundai has launched a new customer rewards program known ...

Petra Automotive Products launched a new awards program, designed to increase retention in sales and service for dealerships nationwide. The company said Petra Advantage Rewards provides dealerships ...