Digital video ad spend is projected to hit $72.4 billion in 2025, up 14% from the $63.8 billion spent in 2024, according to new research from the Interactive Advertising Bureau (IAB). The digital ...
SAN FRANCISCO--(BUSINESS WIRE)--Tavus, a leading generative AI video research company, today announced a transformative new product, Conversational Video Interface (CVI). Extending the Tavus platform, ...
Opinions expressed by Entrepreneur contributors are their own. 2020 was a turbulent year for most industries, including the qualitative research industry. Many brands and agencies that had previously ...
Marketing’s shift into a performance-driven mindset, where ads can be more directly tied to sales and other consumer actions, is taking firmer hold in the digital video arena. Reach and frequency, ...
Some results have been hidden because they may be inaccessible to you
Show inaccessible results
Feedback