BATTLE CREEK, Michigan -- It is the first new flavor for Froot Loops in a decade. The new flavor is wild berry. Kellogg's says it's a new, fruitier flavor. The berry-flavored bit will come in the form ...

"Hearst Magazines and Yahoo may earn commission or revenue on some items through these links." Kellogg is rolling out Cocoa Loops nationwide, with full availability by January. The cereal is ...

Kellogg’s is giving one of its most familiar cereals a small shake-up, adding three new Froot Loops flavors that are already turning up on store shelves. The new releases land at a moment when big ...

In the world of food mash-ups, some combinations reign supreme. Peanut butter and jelly, mint and chocolate, grilled cheese and tomato soup — you get the gist. But now, Kellogg’s is challenging these ...

One thing we love about cereal is that it goes way beyond breakfast. Sure, it’s delicious in a bowl of cold milk, but the crunchy, sweetened bits make a great snack, too. You can whip up homemade ...

Breakfast cereal is a staple in millions of homes, but how did something meant to be healthy become a sugar-filled treat?

"Hearst Magazines and Yahoo may earn commission or revenue on some items through these links." Cereal is and has always been that girl. Always perfect, no matter breakfast, lunch, or midnight snack.