Between “OK, Boomer,” Millennial pink and pretty much just the mention of Gen Z or Gen X in the right context, today’s generations have earned — appropriately or not — their own stereotypes. While we ...

There's a generation sitting quietly in the middle of every office, every neighborhood, every family dinner. Born roughly between 1965 and 1980, Generation X didn't get the cultural spotlight that ...

Add Yahoo as a preferred source to see more of our stories on Google. They were the latchkey kids raised on divorce, debt, and disillusionment. The in-betweeners who came of age before therapy was ...

In the ongoing cultural war between the idealism of Baby Boomers and the digital disruption of Millennials and Gen Z, one group is quietly slipping through the cracks. Generation X—the small but ...

Growing up a latchkey kid meant learning to handle quite a lot of things on your own. Gen X was born between 1965 and 1980, which means this year they'll be turning 45 to 60 years old. As a smaller ...

In the cult classic "Office Space" (1999), Peter Gibbons (Ron Livingston) poignantly captures the Generation X (Gen X) attitude toward work when he laments, "I was sitting in my cubicle today, and I ...

Gen X isn't complaining, but they're quietly overwhelmed (for good reason). As the overlooked generation caught between Baby Boomers and Millennials, Gen Xers are navigating a unique set of challenges ...

A raft of new surveys suggest the MTV Generation is regretful about past financial missteps, anxious about the current economy and fretful about the future. Many Gen Xers sense they haven’t saved ...

A majority of Generation X members didn't prioritize retirement until age 50 or beyond As many as 28% of Generation X workers expect Social Security to be their primary source of income, according to ...

Forbes contributors publish independent expert analyses and insights. Shelley E. Kohan covers the retail industry and is based in New York. Gen X consumers expect intuitive, low-friction digital ...

Gen Xers have often been the discounted or forgotten generation, but a new joint report might change some marketers' minds about whom they target. Now in their peak expenditure years, Gen Xers have ...