Let’s imagine you are glucose intolerant. We have two psychological tests that we want to use to predict the choice that you will make when you are presented with two items of food. One is the ...

SEATTLE — More than two decades ago, Tony Greenwald and his colleagues debuted an online Implicit Association Test, also known as the IAT. The award-winning test has been taken more than 25 million ...

Do you have an unconscious racial bias? Project Implicit is a nonprofit research organization that offers an online test to help users uncover their own unconscious prejudices. In a new video from ...

Despite their best intentions, most people still favor their own racial and religious groups, according to an analysis of online implicit association test data conducted by researchers at the ...

In the first study that looks at a variety of health-care providers and their implicit attitudes towards lesbian women and gay men, researchers found there is widespread implicit bias toward lesbian ...