Turning point: Gerry Rubin and Larry Postaer, members of the Honda account team at Needham Harper, win the account for themselves and set up Rubin Postaer and Associates. Significance: Using the ...
Los Angeles County’s second-largest advertising agency on Friday terminated nearly one-fifth of its workforce — about 200 people — after losing much of its signature American Honda Motor Co. account.
Gerry Rubin, the co-founder of Honda's agency for 38 years, RPA (which used to be called Rubin Postaer and Associates), has been elected to the American Advertising Federation’s Advertising Hall of ...