Pittsburgh's third-largest advertising agency expands capabilities via merger with firm specializing in communications, ...
The IPG merger strengthens Omnicom’s media engine, but fast-growing brands show why attention — not inventory — drives ...
The combined group's expanded scale across media, data, commerce and healthcare could make Omnicom a more competitive partner ...
No formal forward guidance was issued, but management outlined four focus areas post-merger: "programming efficiencies, ad tech uplift, marketing at scale (including through ESPN's ecosystem), and ...
Global network realignments in 2025 led to senior leadership elevations, cross-network role expansions, high-profile exits and much more ...
As agency mergers reshape the industry and AI becomes infrastructure, creative heads discuss why human insight and ...
Rapidly shifting media consumption and established antitrust precedent should put the proposed merger on the fast track to approval. As streaming and wireless alternatives eclipse traditional cable, ...