The creator and partner economies are reshaping the marketing landscape, offering a goldmine of opportunities for brands willing to dive into these dynamic waters. Understanding these two economies ...

For years, the default way for corporations to gain exposure to the startup ecosystem was through passive limited partner (LP) positions in traditional venture capital funds. While this approach ...

Industry veteran Daniel Kasun joins as head of global partner ecosystem to accelerate AI-driven legacy transformation through strategic partnerships Daniel Kasun joins Pega as head of global partner ...

VMware channel expert and comdivision CEO Yves Sandfort discusses Broadcom’s 2025 channel strategy and what type of partners will come out on top while others might be left by the wayside. Yves ...

This year, Mayer Brown has increased its lateral partner hires, from 26 to 56, by leaning on practice leaders to recruit and emphasizing six particular areas it says touch high-value sectors. With Big ...

Okta is looking to continue its channel push into next year after going all-in on partners earlier this autumn. The secure identity player announced it was pursuing a partner-first strategy as it ...

Business Journals Leadership Trust is an invite-only network of influential business leaders, executives and entrepreneurs in your community. Leadership Trust member Melissa Lackey shares key steps ...